What are Pressure-Sensitive Labels?

Pressure-sensitive labels are highly versatile labels that can be used on almost any type of product. With a 40% share of the total labeling market, pressure-sensitive labels are still the leading label format around the world, according to the “AWAreness Report: Global Pressure sensitive Label Market 2020.”


A pressure-sensitive label can use paper, film, or foil as their primary label material. They can also be used with a wide variety of inks. Pressure-sensitive labels do not require heat, solvent, or water to activate. Light to moderate pressure to the label will apply it to the product surface. Pressure-sensitive labels typically come on a roll or in sheeted form.

Parts of a Pressure-Sensitive Label

There are 4 primary parts to a pressure-sensitive label.

  1. Topcoat - finish applied to label to protect it and add visual appeal

  2. Face Stock - base material with printed design

  3. Adhesive - what makes the label stick to the product/application

  4. Release coating and liner - what the label will peel off of

Pressure-Sensitive Labels Applications

Pressure-sensitive labels have great visual appeal and are easy to use. Because of this, you will see them being used across almost all industries, on a variety of products. Some common examples of where you would see pressure-sensitive labels are:

  • Specialty Foods & Beverages

  • Beer Bottles & Cans

  • Wine Bottles

  • Spirits

  • Household Goods (ie. Candles)

  • Health & Beauty Products

  • Cannabis & CBD Products

Advantages of pressure-Sensitive Labels

Pressure-sensitive labels are a very straightforward labeling solution that does not require heat, solvent, or water to adhere to bottles, containers, or other products. The use of different adhesives makes pressure-sensitive labels versatile, being removable or permanent. High-performance and heavy-duty options allow pressure-sensitive adhesives and labels to last through hot and cold temperatures and support weights of bulkier labels as well.

Why Use Red Oak Label for Pressure-Sensitive Labels?

Drawing on over 40 years of in label manufacturing, we are proud to serve an extensive variety of industries. We are dedicated to meeting your needs through technical support, attention to detail, quality craftsmanship, and outstanding customer service. Call us today at 262-780-9797 or email us at sales@redoaklabel.com and we will be happy to assist you!

Competitive Pricing

Our customers report back savings of up to 30% on label expenditures.


Made in the USA & Ship Fast

All of our products are manufactured in the Milwaukee, WI area and ship to you within 6 business days!


We Do Short Runs!

Looking for a custom label, but don’t want to be stuck ordering more than you’ll use? Red Oak Label accommodates custom shapes in small quantities!


Call us today at 262-780-9797 or email us at sales@redoaklabel.com and we will be happy to assist you!