Types of Beer Can Labels (And When to Use Each)
JUNE 16, 2026Beer can labels have evolved from simple product identifiers into powerful marketing tools. Strong label design can have a real impact on sales. In one example shared by packaging experts, a brewery saw its cans sell much faster after redesigning the label to make the brand name easier to read on the shelf, addressing a common frustration among beer shoppers. [gallery size="large" columns="1" ids="8002"] Cans...
Craft Beer Labeling Design Trends
DECEMBER 21, 2022Those specializing in craft beer label design and printing understand a label’s importance in establishing market share. A quality, eye-catching label that stands out on crowded shelves can give you...
Keg Collars: More Than Just a Marketing Tool
DECEMBER 21, 2022Keg collars, also known as keg wraps or keg bands, are labels that are used to identify and label kegs of beer. Keg collars are typically made of paper or...
What Are Instant Redeemable Coupons (IRCs)?
DECEMBER 21, 2022An instant redeemable coupon (IRC) label is a type of label that is used to identify a product or package as being eligible for an instant redeemable coupon. IRC labels...