We believe that a beer’s label is as essential as its taste and perception. A beer label is the first thing customers see and plays a vital role in their decision-making process. With over 40 years of experience, Red Oak Label provides high-quality, custom-printed labels that make your craft beer stand out and communicate your brand’s story. Many people enjoy beer, but how do you know what kind of beer you're drinking?

Custom printed labels for beer bottles are a great way to align your brand with your products. The benefits go beyond making your bottles stand out in the store — they also let you communicate what's inside and build brand recognition among customers. You can use custom craft beer labels to share ingredient and allergen information to let customers know exactly what they're buying.

Types of Craft Beer Labels

Like a beer's contents, its label can come in all types and sizes. We're here to help you find the right label for your brew.

Pressure-Sensitive Labels

Pressure-sensitive labels are a classic option for beer labels. They're high-quality, versatile, and easy to use. They adhere securely to surfaces without requiring heat, solvent, or water during application, making them convenient for breweries.

We use a specially formulated material/adhesive combo that comes in white, clear, or metallic and stays put in wet and damp environments. Partnered with a matte or gloss lamination or a UV coating, your label artwork will not fade or smear.

Pressure-sensitive beer labels are a great choice if you want an easy-to-use, high-quality option.

Glue-Applied Labels

Glue-applied labels provide a cost-effective solution for breweries looking to label their beer bottles efficiently. These labels are applied using adhesive glue that adheres firmly to the bottle's surface. Their sharp appearance sets them apart, making them ideal for large production runs where consistency and quality are paramount.

Despite their strong adhesion, these labels can be removed effortlessly after use, allowing for easy recycling or reusing bottles without residue. The main advantages of glue-applied labels are their low cost, easy production, and sharp appearance.

Benefits of Custom Beer Label Printing

Custom-printed craft beer labels are the perfect way to show off your brand. When you choose Red Oak Label for your beer label printing, you choose a quality solution that mirrors the caliber of your brew.

Label Options

We offer short- and long-run beer label printing orders with multiple types of labels to fit your brand, including:

Visual Appeal

The visual appeal of your beer label can significantly impact its shelf presence and consumer perception. High-quality, custom-designed labels enhance the overall packaging aesthetics, making your product stand out among competitors. Eye-catching designs, vibrant colors, and professional printing techniques draw customers' attention, prompting them to pick up your bottle and explore further. In a crowded market where first impressions matter, visually appealing labels can influence purchase decisions, driving sales and brand recognition.

Brand Identity

Custom craft beer labels play a crucial role in establishing and reinforcing your brand identity. By incorporating unique designs, colors, and branding elements, these labels help align your beer with your overall brand image. This consistency across your product line makes it instantly recognizable on store shelves, strengthening brand awareness and customer loyalty. Whether you're a new brewery looking to establish your presence or an established brand aiming to refresh your image, custom labels can effectively help convey your brand story and values.


Beyond aesthetics, craft beer bottle labels are vital communication tools for informing consumers about your product. Labels can convey essential information such as ingredients, brewing techniques, tasting notes, and allergen warnings. Clear and accurate information builds trust with consumers, empowering them to make informed purchasing decisions. With regulatory requirements often mandating such disclosures, well-designed labels comply with legal standards and enhance customer confidence in your product's quality and transparency.

Why Choose Red Oak Label?

Expertise and Quality

With decades of experience, our team brings extensive knowledge in pre-press, pressroom, converting, and customer service. We are dedicated to providing labels that reflect the quality of your brew.

Fast Turnaround

We understand the importance of time in the craft beer industry. That’s why we guarantee a printing turnaround time of 6 days or less from the approval of your design proof.

Competitive Pricing

Our ultra-competitive prices come with no hidden fees, and our customers report up to 30% savings on their label expenditures.

Custom Solutions

Whether you need short or long runs, we can accommodate your needs, even for custom shapes and small quantities. Our design support team is here to help you create the perfect label solution.

Automatic Labeler

Labeling Machines Available

A Few Of Our Many Happy Customers

“If I could reach through the computer and give you a huge hug and a kiss, I would! Ha, ha, ha. Thank you for always being so amazing to work with.”

- Jones Creek Beef

“I just wanted to let you know that the labels have just been received here at Goodwill - On behalf of all of us thank you so much for the quick turnaround to help us resolve this issue - Great Job . Thanks!”

- Goodwill & SCJ Team

“I have been meaning to write for sometime now to thank you, and express our gratitude, for all the help you gave us in producing such high quality labels for our new Tahini Dressing products. I think the labels look terrific--virtual pieces of art.”

- Open Seasame Foods, LLC

“As our work on the Holiday campaign comes full circle, those of us from the Saran Team are more than appreciative of all the work you and your colleagues have done at Red Oak Label to help us with the Saran Cling Plus Holiday program this year. Without the diligent work of colleagues like you, the Holiday effort would have been unable to meet our enormous rework hurdles. Unfortunately, those of us in Racine have not been able to shake your hand personally, but we hope that in due time, such a meeting will come to pass. Best wishes to your team in the months to come, and you can count on SCJ ‘s continued business when future label needs arise.”

- SC Johnson & Son, Inc.

Ready To Elevate Your Brew?

Let’s create eye-catching craft beer labels for your brand that differentiate your product, attract target consumers, and enhance your market presence. Our design support staff will work with you to ensure every detail is right before our advanced printing process. our advanced printing process delivers your custom beer labels in six days or less.

Trust your beer label printing to Red Oak Label's experienced team - we've been custom printing since our start in 1977.

Custom craft beer can label